A product catalogue website for a New Zealand eco-friendly cleaning brand — plant-based cleaning products, compostables and washroom supplies, organised for both homes and commercial facilities.
Earthy supplies eco-friendly cleaning products across New Zealand — plant-based cleaning chemicals, compostable bags, heavy-duty wipes, toilet rolls and washroom supplies for homes and commercial facilities. Their website needed to make a sustainable message feel credible and make the full range easy to browse.
We built a custom WordPress theme around the "Tough on Dirt. Gentle on Nature." brand and its leafy "Green Kiwi" mascot. The product catalogue is organised into seven categories with filter buttons, and each product page has an image gallery, a quantity selector and an "Enquire Now" button — ideal for trade and bulk orders.
Subtle touches like drifting leaf animations carry the eco theme through the site. A blog on sustainable cleaning supports search visibility, and the contact page combines an enquiry form with an embedded map and details for Auckland, Wellington and Christchurch. The project was delivered in partnership with Brand Alchemy.
